Prospect posts on LinkedIn about a topic relevant to your solution.
The prospect is inviting conversation on a specific subject.
A public interaction (Comment) establishes familiarity, removing the 'Stranger Danger' of a cold message.
Transitioning to DMs immediately after a public comment feels like a natural continuation of the discussion, resulting in acceptance rates 5x higher than cold InMails.
The biggest mistake in LinkedIn outreach is treating a DM like an email. If you send a 3-paragraph pitch in a chat window, you look like a bot.
The Comment-to-DM strategy uses Reciprocity.
- Publicly: You validate them (Comment/Like).
- Privately: You add value (DM).
Because they just saw your face in their notifications, your DM request feels like a continuation, not an intrusion.
Catch the Post in Real-Time
LinkedIn algorithms favor early engagement. You need to know when your Tier 1 accounts post.
In the Signals Feed, filter for Executive Activity.
Signado Filters
Pro Tip: Do not just track the CEO. Track the VP of Sales or Marketing. They get fewer comments, so your engagement stands out more.
The Conversation Prompt
We need the AI to do two things:
- Understand the core argument of their post.
- Write a Chat Message (no subject line, no formal greeting).
Campaign Wizard (Step 2) Configuration:
The AI reads the LinkedIn post body.
Low friction question.
The DM Script
Copy this into your LinkedIn Connection Request or DM.
The Final DM Template
Hi [FirstName], [post_insight] in your recent post.
[soft_ask]
(No signature, just hit send)
Why this works: It proves you are not a scraper. You read their content. They have to reply to defend or explain their viewpoint.