Frequently Asked Questions

Signado finds warm leads in your market. Tell us your ICP and the keywords your buyers talk about. Every day, Signado scans LinkedIn for people commenting on posts about your category, your competitors, and the topics your buyers care about. Each lead arrives ICP-scored with a one-sentence reason, ready for your next action. Deep Dive any account to layer in seven company signals: funding, hiring, leadership changes, news, product launches, partnerships, and executive posts.

Two layers of the same intelligence engine. Discovery runs on behavioral intent signals: who is publicly commenting on LinkedIn posts about your category, your competitors, or the topics your buyers care about. Deep Dive layers in 7 company-level buying signals on any account: hiring activity, funding rounds, company news, product launches, leadership changes, linkedin posts, and partnership announcements.

Tell Signado your ICP and add a few keywords. Discovery runs every day. You set a monthly credit budget on the slider in your settings, and Signado slices it into daily runs. New warm leads land in your feed each morning, ICP-scored with a one-sentence reason. You decide which to message and which to Deep Dive. Cost is 3 credits per warm lead, all-in (discovery, enrichment, and ICP scoring included).

Every opener references the actual signal attached to the lead. If they commented on a competitor post, the message references that comment. If you ran a Deep Dive and the account just announced a Series B, the message references the funding. Real comment context or a real company event, in your tone of voice.

No. Signado finds warm leads from LinkedIn comments, so you can start with zero contacts. If you already have lists from Apollo, Clay, LinkedIn, or CSV, you can import them too. Both flows work side by side.

Start with topics your buyers actually talk about: your category, your competitors, and the problems you solve. You can activate, pause, or swap keywords any time from /settings/keywords. Most users start with one to three keywords and iterate as they see which ones bring the warmest leads.

No. Paste your website to auto-fill your ICP, add a few keywords, and Signado handles the rest. Most users are set up in under five minutes.

First warm leads typically land in your feed within 24-48 hours of activating your keywords. From there, leads arrive daily. Deep Dive is on-demand: click and Signado scans the account immediately.

Try broader keywords, swap them, or add more. The /settings/keywords page lets you activate or pause any time. Discovery keeps running on whatever is active. Most users find their best-performing keywords in the first week.

The Free plan covers it. 500 lifetime credits is enough to test discovery on a keyword, get real warm leads in your feed, and try the AI message writing before committing to a paid plan.

Yes. No credit card required. The Free plan includes 500 lifetime credits, enough to test warm-lead discovery and generate AI messages. All paid plans are month-to-month with credits that reset each billing cycle. Cancel anytime.

The Free plan includes 500 lifetime credits. Use them for warm-lead discovery, email finder lookups, AI messages, or enrichment. Store up to 200 contacts. Free credits never reset or replenish. Ideal for testing the product before committing.

No. Free plan credits are lifetime and never replenish. Paid plan credits reset each billing cycle. If there is no activity for 30 days on the Free plan, discovery automatically pauses. You can resume anytime by logging in or upgrading.

Starter at $99/month and Growth at $349/month. Flat monthly rate, no per-user fees. Your whole team uses one workspace. Need more? Talk to us.

All plans are billed monthly. You can upgrade, downgrade, or cancel anytime from your account settings. Credits replenish each billing cycle.

Discovery pauses automatically. No surprise charges, ever. Your data stays safe and warm leads already in your feed remain visible. You can upgrade your plan, purchase a credit pack top-up to resume immediately, or wait until your next billing cycle when credits replenish. Purchased credits never expire and are preserved even if you cancel.

Yes. No contracts, no cancellation fees. Cancel from your account settings. Access continues until the end of your billing period.

Yes. All paid plans include a 14-day money-back guarantee. Contact support within 14 days of purchase for a full refund.

Apollo and ZoomInfo are contact databases. They tell you who exists. Signado finds warm leads directly: people commenting on your category on LinkedIn, scored against your ICP, ready for your next action. You can bring lists in from Apollo, ZoomInfo, Clay, or CSV. They are sources, not substitutes for Signado.

You could scan LinkedIn every day for comments on relevant posts, manually qualify each profile against your ICP, and write the opener from scratch. That takes hours per keyword. Signado runs the discovery, scores the ICP fit, and helps draft the message. You spend the time messaging, not researching.

No, they do different things. Apollo is a contact database. Signado finds warm leads from LinkedIn comments. Many teams use Signado as their primary warm-lead source and keep Apollo for sourcing additional contacts on accounts that look promising.

No. Clay is a data enrichment and workflow platform. Signado finds warm leads and enriches them as part of the discovery flow. If you already use Clay for deep enrichment workflows, Signado fits alongside as the warm-lead source.

Apollo's intent feature tracks anonymous website visitor behavior. Signado tracks behavioral intent signals: who is commenting on LinkedIn posts about your category, your competitors, or the topics your buyers care about. Browsing curiosity from an unknown visitor versus named, public comment context on a specific topic you sell into.

Clay is configurable. You can build similar workflows in it. But each piece needs its own setup: LinkedIn scraping, ICP scoring, signal enrichment, AI messaging, and ongoing maintenance. Signado is purpose-built for warm-lead discovery, with the 7 Deep Dive signals included out of the box.

Export your list as CSV and upload it to Signado. Existing contacts are deduped automatically. Custom fields from Clay enrichment are preserved and available for AI message personalization.

Send directly from Gmail or Google Workspace using your own account. Connect any SMTP server. Push to Instantly or HeyReach through their public APIs. Fire a webhook to Zapier, Make, n8n, or any custom workflow. Or export as CSV.

Yes. Signado requires no coding, no API configuration, and no workflow building. Paste your website to set up your ICP, add a few keywords, and discovery starts automatically.

Click Deep Dive on any account in your warm-leads feed. Signado scans the company for 7 buying signals across up to 12 months of history: hiring activity, funding rounds, company news, product launches, leadership changes, linkedin posts, and partnership announcements. The AI uses every signal in the opener to write a sharper message. Costs 40 credits per Deep Dive.

Click Find Email on any lead in your warm-leads feed. Signado looks up the email address and writes it back to the lead. Costs 5 credits per lookup. You only pay for emails actually found, so unsuccessful lookups are refunded.